The first step in ensuring your company’s website overhaul is a success is to create a plan, which includes both people and strategy. Corporate websites are not built by individuals. They are complex projects requiring Country Email List multiple skill sets. And, you need to have a clear strategy in place, so the project doesn’t go off the rails. People in the Room To start, make sure that design and development are included from the beginning. The sooner they are involved in the process, the better to ensure Country Email List they understand all of the moving pieces. Design will look at the experience and emotional appeal of the site while development will consider performance, complexities in responsive web applications. It’s important that the people turning your goals into reality be part of the planning process. This avoids the biggest time killer: communications cycles.
The Right Dots Next, make sure the key steps in the process are front of mind, so they understand how each step leads to the next. Needs to functionality to resource Country Email List estimates to execution plans and budgets to ROI. Needs Start with a Site Map. The site map is the visualization of the user journey by pages they hit and the actions they Country Email List take. A simple site map will show all of the site branches and highlight anything that was missed. Business Requirements. Business requirements are the explanations of the steps in the sitemap and the dependencies in the organization. Here Country Email List
is an example: Needs. For customers, your chatbot should automate the FAQs as well as the top five support request journeys and allow a manual handoff to support at admin defined points in the communication.
For visitors, your chatbot should pop up if the user has been on the page more than 30 seconds without making a selection. Dependencies. There are an average of 1,000 customer support Country Email List requests that come in per day and 120,000 website visitors per month. The customer support team has a team of five that work from 7am to 7 pm PST. The visitor success team has a team of seven that work from 6am to 8 pm PST. The average time to complete a customer support request Country Email List is 7:34 The average time to complete a visitor support session is 3:40 The importance of the dependencies is recognizing whether the team manning the tools can handle the work flow or volume that the tools will enable. Prioritize what the organization can handle. UX User Experience.
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